Continental Girbau West (CG West) recently welcomed Lenin Vasquez Rueda as OPL & Industrial Laundry Sales Manager.
In his new role, Rueda manages on-premise and industrial laundry sales efforts within his territory. His responsibilities include a variety of duties – sales management, preparation of monthly sales plans; creation and execution of strategies for increasing market share; management of daily inventory reports and the development of new client relationships. Rueda works closely with other CG West teams, including operations, customer success, finance, marketing and service.
“We are pleased to have Lenin as part of our team,” said Tod Sorensen, CG West general manager. “His focus on the on-premise and industrial laundry markets will help build our brands and create and nurture new clients.”
Rueda brings over 15 years of sales, corporate training and account management experience to CG West.
